{"title":"Elah Kids","description":"\u003cp\u003eElah Kids was born out of love, struggle, and the unwavering belief that children are stronger than we often realize.\u003c\/p\u003e","products":[{"product_id":"body-cream","title":"Body Cream","description":"\u003cp\u003eElah Kids Body Cream goes beyond hydration — it builds resilience. Specially developed for delicate, sensitive skin, this rich cream combines ceramides, cholesterol, and essential fatty acids to repair and strengthen the skin barrier. Niacinamide and Vitamin B5 soothe irritation and dryness, while hyaluronic acid boosts long-lasting hydration.\u003c\/p\u003e\n\n\u003cp\u003eEnriched with postbiotics to balance the skin microbiome, this dermatologist-developed formula helps protect against external irritants and reduces dryness, itching, and sensitivity. Gentle, hypoallergenic, and safe for eczema-prone skin, it leaves little ones’ skin soft, supple, and strong.\u003c\/p\u003e\n\n\u003cp\u003eWith every hug, snuggle, and adventure, Elah Kids Body Cream keeps skin protected, nourished, and rooted in resilience.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640366806,"sku":"EK-BC","price":280.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Body-cream-studio.jpg?v=1787740575"},{"product_id":"shampoo","title":"Conditioning Shampoo","description":"\u003cp\u003eElah Kids Conditioning Shampoo is more than just a gentle cleanse — it’s scalp resilience in a bottle. Specially developed for children’s delicate hair and scalp, this tear-free formula combines ultra-mild surfactants with prebiotics and postbiotics to nurture the microbiome and prevent irritation.\u003c\/p\u003e\n\n\u003cp\u003eHydrating glycerin and glyceryl oleate restore softness and moisture, while Polyquaternium-10 reduces tangles for smoother brushing. Enriched with antioxidant Vitamin E, it leaves hair clean, nourished, and protected from root to tip.\u003c\/p\u003e\n\n\u003cp\u003eWith its kid-friendly fragrance and dermatologically developed formula, Elah Kids Conditioning Shampoo keeps little locks healthy, fresh, and full of life — giving kids confidence in every wash, and parents peace of mind in every rinse.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640399574,"sku":"EK-CS","price":500.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Conditioning-shampoo-studio.jpg?v=1787740576"},{"product_id":"hair-detangler","title":"Hair Detangling Spray","description":"\u003cp\u003eTurn tangles into smiles with the Elah Kids Hair Detangling Spray — an innovative blend of nature and science created for delicate young hair. Enriched with Jojoba Oil, Vitamin E, and scalp-friendly postbiotics, this lightweight leave-in conditioner hydrates, nourishes, and protects while instantly loosening knots. The result? Smooth, shiny, and resilient strands that are easy to style and full of life.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for daily use on all hair types, it reduces breakage, calms frizz, and promotes scalp balance — making every brush stroke effortless. Paired with our premium detangler brush, this duo takes the struggle out of haircare, giving kids confidence in every style and parents peace of mind in every routine.\u003c\/p\u003e\n\n\u003cp\u003eElah Kids: Rooted in resilience, made for joyful moments.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640432342,"sku":"EK-DS","price":430.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Detangling-spray-studio.jpg?v=1787740577"},{"product_id":"sunscreen","title":"Sunscreen SPF 50","description":"Rooted in resilience, protected by science.\n\nThe Elah Kids Sunscreen SPF50 is more than sun protection — it’s a shield of care, comfort, and resilience for delicate young skin. Powered by advanced, photostable UV filters, it delivers full-spectrum defense against UVA, UVB, visible light, and infrared rays, helping to prevent sunburn, long-term skin damage, and premature stress.\n\nEnriched with antioxidants including Vitamins C \u0026amp; E, Coenzyme Q10, and natural melanin, it builds resilience against free radicals, pollution, and everyday environmental aggressors. Hydrating actives like squalane and amino acids keep skin soft and comfortable, while the silky, fast-absorbing texture leaves no white cast, no greasy residue, and never stings eyes.\n\nWater- and sweat-resistant, it’s made for hours of carefree play, swimming, and adventure. With Elah Kids Sunscreen, parents can trust their child’s skin is safe, strong, and free to shine under the sun.","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640465110,"sku":"EK-SPF","price":750.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-sunscreen-studio.jpg?v=1787740578"},{"product_id":"conditioner","title":"Conditioning Treatment","description":"\u003cp\u003eElah Kids Conditioning Treatment is a rich, nourishing formula designed to restore softness, shine, and strength to delicate children’s hair. Infused with Jojoba Oil for deep hydration, Tea Tree and Peppermint Oils to refresh the scalp, and Niacinamide to support strong, resilient strands, it transforms unruly locks into smooth, silky, and easy-to-style hair.\u003c\/p\u003e\n\n\u003cp\u003eLightweight yet intensive, this treatment works without weighing hair down — reducing tangles, calming frizz, and protecting against breakage. Dermatologically developed with gentle, child-friendly care in mind, it’s safe for sensitive scalps and perfect as a weekly ritual.\u003c\/p\u003e\n\n\u003cp\u003eWith Elah Kids Conditioning Treatment, every brush stroke becomes effortless, every strand shines with resilience, and every child gains confidence in their crown of hair.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640497878,"sku":"EK-CT","price":470.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Conditioning-treatment-studio.jpg?v=1787740579"},{"product_id":"detangling-brush","title":"Detangling Brush","description":"\u003cp\u003eThe Elah Kids Detangling Brush transforms daily hair care into a gentle, stress-free experience for both parents and children. Designed to glide smoothly through even the most stubborn knots, it protects delicate scalps while leaving hair softer, smoother, and easier to manage.\u003c\/p\u003e\n\n\u003cp\u003eIts rounded shape fits naturally against the contours of the head, making brushing more comfortable and efficient. The combination of high-quality nylon bristles and small silicone pins helps reduce frizz, support smoother brushing, and minimise tugging on hair.\u003c\/p\u003e\n\n\u003cp\u003eLightweight, durable, and suitable for all hair types, wet or dry, this brush supports healthy, resilient hair with every stroke. Perfect for school mornings, post-swim tangles, or everyday grooming, it keeps little locks looking neat and feeling cared for.\u003c\/p\u003e\n\n\u003cp\u003eWith the Elah Kids Detangling Brush, every knot becomes easier to smooth out, and every strand feels softer and more manageable, making daily haircare simpler for parents and more comfortable for children.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":50324640530646,"sku":"EK-BRUSH","price":230.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Brush-studio.jpg?v=1787740580"},{"product_id":"body-wash","title":"Body Wash","description":"\u003cp\u003eBath time becomes a moment of joy and care with the Elah Kids Body Wash. Specially crafted for delicate young skin, this tear-free formula gently cleanses without irritation or dryness. Enriched with probiotics, Vitamin E, and hydrating actives, it nurtures the skin’s natural microbiome, supports a strong barrier, and leaves little ones’ skin soft, smooth, and resilient.\u003c\/p\u003e\n\n\u003cp\u003eHypoallergenic and dermatologically developed, it’s perfectly safe for even the most sensitive skin. With its playful lather and gentle fragrance, the Elah Kids Body Wash transforms routine cleansing into a joyful ritual — where fun meets protection, and resilience begins.\u003c\/p\u003e","brand":"Elah Kids","offers":[{"title":"Default Title","offer_id":67600300835030,"sku":"EK-BW","price":480.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/files\/EK-Body-wash-studio.jpg?v=1791965300"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0823\/7069\/1286\/collections\/elahkids-detangler-square.webp?v=1793370402","url":"https:\/\/www.spruitbaby.co.za\/collections\/elah-kids.oembed","provider":"Spruit Baby","version":"1.0","type":"link"}